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Poster for Burt's Buzz

Burt's Buzz

2014 · 1h 28m Documentary
Directed by Jody Shapiro

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Overview

BURT'S BUZZ is an in-depth and personal look at the life of Burt Shavitz, known to millions around the world as the "Burt" of the Burt’s Bees natural product brand. The documentary explores what it means to be marketed as an icon, and how that life differs from the one of the man behind the logo.

Director and cast

Critics on Rotten Tomatoes

Top critics, in their words

All reviews
Fresh

In its tight focus on the man, and its leisurely pace, the film creates an intriguing portrait of a figure caught between the Sixties and the present, and the self and the image.

Kate Taylor, Globe and Mail
Rotten

Shavitz is undoubtedly an intriguing fellow, but "Burt's Buzz" never quite finds what makes him tick.

Moira MacDonald, Seattle Times
Fresh

Shapiro (How to Start Your Own Country) lets the story play out in a meandering fashion that echoes Shavitz's approach to life.

Linda Barnard, Toronto Star
Rotten

The film leaves the impression that it's telling the version of its subject's life that he wants us to hear.

Neil Genzlinger, New York Times
Fresh

A certain hirsute fellow in an engineer's cap, the one whose enigmatic kisser graces the Burt's Bees logo, is, it turns out, the real deal. And he's more of a character than any marketing guru could invent.

Sheri Linden, Los Angeles Times

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